IQ Glass features in four exclusive properties on Primrose Hill’s Elsworthy Road

Elsworthy Road

IQ Glass is the top choice on prestigious Elsworthy Road for architectural glazing 

Elsworthy Road in the affluent and trendy area of Primrose Hill, located in the London Borough of Camden, is a highly desirable destination for residence within London, offering easy links to the financial city as well as the center for leisure and entertainment.  Properties on Elsworthy Road are of distinction with a square foot value of approximately £1,800, and thus some of them are undergoing extensive modernisation and renovation featuring minimal sightline glazing solutions, such as structural glazing, to connect the modern with the traditional.

Basement conversions are a popular choice for extending living space and increasing the value of the property due to the stringent restrictions on developing multiple storeys of living space. When planning a basement conversion, architects must carefully design the space to include glazing solutions that create lightwells and make the room feel airy and spacious, often allowing views onto an adjacent patio or courtyard.

One of the ways to achieve a light-filled basement space that is functional and stylish is to include glazed floors and/or rooflight systems. These glazing solutions allow natural light to flood the space, creating a sense of openness and brightness, and provide views of the exterior, helping to make the basement feel less like a basement and more like a part of the main living space.  

automated sliding rooflight MARS project Elsworthy Road Primrose Hill

Primrose Hill Glazing project

All four completed Primrose Hill Glazing projects on Elsworthy Road designed with IQ Glass included the use of roof glazing solutions to enhance a comfort and wellbeing. 

One of the four properties on Elsworthy Road that we worked on, exuded timeless elegance by inviting views of the extensive garden grounds with the use of oversized slim framed bifolding doors. These doors provide a seamless connection between the indoor and outdoor spaces, allowing natural light to flood the interior and providing a beautiful view of the garden. The use of slim frames also adds a modern touch and enhances the overall aesthetic of the property.  

internal glass lightwell in basement with structural glazing


Each of the four projects were unique to the homeowners’ tastes and lifestyles, and since IQ Glass’s manufactured systems are completely bespoke, we were able to satisfy the unique architectural styles to maintain the curb appeal on this highly prestigious tree-lined road. The use of bespoke glazing solutions allowed for the properties to retain their original character while also incorporating modern elements, creating a perfect blend of traditional and modern architectural styles. 


structural glass box extension modern conservatory


Read our latest article on Specifying the right modern windows solutions for your 2023 glazing project  


Our team of technical advisors are on hand to assist with glazing design and specification systems to suit your requirements. 

To speak to us about your latest project, contact our friendly team today! 

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Michelle Martin

Michelle is our Senior Marketing Executive at the IQ Glass Group. She brings a wealth of experience having worked in both B2B and B2C verticals within the specifications field. Her knowledge of product management couples with a passion for great customer experiences.